MAD Original – Michael Anderson

Venmo

Brand & Marketing

Venmo

Brand & Marketing

Venmo

Brand & Marketing

2021 – Present

Work created at Venmo across brand, motion, and systems, expanding the core identity through experimentation, cultural relevance, and expressive design built for a new generation.

Leveraged Diciplines

Art Direction
Digital desgin
Visual design
Branding
Systems

Motion Design
Video Editing
Marketing

Summer Campaign

Expanded the Venmo brand into a cohesive seasonal system through a unified toolkit, motion language, and scalable design guidelines.

Summer Campaign

Expanded the Venmo brand into a cohesive seasonal system through a unified toolkit, motion language, and scalable design guidelines.

Summer Campaign

Expanded the Venmo brand into a cohesive seasonal system through a unified toolkit, motion language, and scalable design guidelines.

College Cards

Led creative direction across digital, motion, and lifecycle touchpoints, shaping the campaign and building the production systems that brought it to life.Led creative direction across digital, motion, and lifecycle touchpoints, shaping the campaign and building the production systems that brought it to life.

College Cards

Financial Education

Directed the web and interaction design strategy, building a scalable experience that balanced education, brand trust, and usability.

Financial Education

Directed the web and interaction design strategy, building a scalable experience that balanced education, brand trust, and usability.

Financial Education

Directed the web and interaction design strategy, building a scalable experience that balanced education, brand trust, and usability.

Season 2
Feat. Tierra Whack
Career vs. Craft
Find out how to stay balanced while juggling multiple roles, including tips for pursuing your own passions, managing time, and more.
Season 2
Feat. Tierra Whack
Invest in Yourself
Creating your own path? Hear two real success stories that can help you turn a side hustle or personal project into a full-time gig.
Season 2
Feat. Tierra Whack
Put People First
Making connections can be the key to success. Learn ways you can join the local community and help take business to the next level.
Season 1
Feat. Cordae
Side Hustle Cash Flow
Get to know the various types of expenses, how to track them as sales rise, and tips for calculating your net profit.
Season 1
Feat. Cordae
Budgeting Your Money
Everyone approaches money differently. Join us as we talk about personal spending and building better habits.

Mariah Carey Gift Wrap

Led motion development across lifecycle, paid, and organic channels, translating Venmo’s Mariah Carey holiday partnership into a unified digital rollout.

Mariah Carey Gift Wrap

Led motion development across lifecycle, paid, and organic channels, translating Venmo’s Mariah Carey holiday partnership into a unified digital rollout.

Mariah Carey Gift Wrap

Led motion development across lifecycle, paid, and organic channels, translating Venmo’s Mariah Carey holiday partnership into a unified digital rollout.